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Social Media and Influencer Marketing Case Studies

See how Later helps over 7 million of the world's top brands, agencies, and influencers achieve success on social media.

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Belk

How Belk’s student-athlete influencer program on Instagram exceeded industry benchmarks.

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Beauty & Skincare Brand

How a beauty and skincare brand partnered with Later to gain audience insights from Black and Latinx creators.

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Baby Brand

How a popular baby brand turned customers into ambassadors to create influencer-generated content.

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At Home

How At Home Drives Halloween Engagement All Year with Creator Content

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American Greetings

How American Greetings & Later Influence™ built a powerful influencer marketing program.

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American Girl

How American Girl used Later’s influencer platform to promote its Cultural Celebrations Collection.

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Five Below

How Five Below turned viral momentum into a 100% nationwide sellout

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BISSELL

How BISSELL & Isabel Klee turned a book launch into purpose-led brand growth

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Habit Burger & Grill Festival Activation

How Habit turned a festival activation into a national menu launch.

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Maruchan

How Maruchan turned a product launch into a Gen Z TikTok obsession.

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24 Hour Fitness

How 24 Hour Fitness used Later and localized their "Fit Squad" to scale their influencer program and support 35+ gym renovations

How 24 Hour Fitness Scaled to 197K+ Impressions and 51% Peak Engagement with Later

How Southwest Airlines turned 100 holiday gift boxes into 2.5M organic impressions

Southwest partnered with Later to activate 37 creators for a two-part holiday campaign—and earned 2.5M+ organic impressions with 99.7% positive sentiment.

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