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Influencer Marketing Resources

Learn content creation tips from the experts at Later. Browse our collection of influencer marketing reports, courses, webinars, guides, videos, and worksheets.

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Spectrum Brands

How Spectrum Brands and Later activated 4 pet brands for a Holly Jolly holiday campaign.

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Rosefield

How Rosefield’s influencer marketing strategy, powered by Later, drove 167% ROAS across 7 global markets.

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Palermo’s Pizza

How Urban Pie & Screamin’ Sicilian leveraged Later to activate TikTok & Instagram creators for #NationalPizzaMonth.

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Lindt x American Greetings

How American Greetings and Lindt leveraged influencers to drive Mother’s Day sales, powered by Later.

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Kroger Precision Marketing

How Kroger Precision Marketing scaled its influencer program to over 300 campaigns in 1 year.

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JanSport

How JanSport activated TikTok Creators using Later’s influencer marketing platform to amplify Gen-Z brand engagement.

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Global Management Consulting Firm

How a global management consulting firm executed a fast-paced research initiative, powered by Later.

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Belk

How Belk’s student-athlete influencer program on Instagram exceeded industry benchmarks.

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Guide to Investing in Influencer Marketing

Learn how to convince your boss to invest in influencer marketing.

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NIL Influencer Marketing Guide

Create game-winning campaigns with our free NIL Influencer Marketing Guide.

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Guide to Influencer Marketing by Age Demographics

Learn how to leverage influencer marketing to target consumers across generations.

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Become a Later Ambassador (opens a new tab)

Spread the word about Later's game-changing features, while earning a commission!

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Guide to the Creator & Passion Economies

Learn how content creators are evolving within the growing passion economy.

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Influencer Marketing Platform Buyer’s Guide

Discover the six key features an influencer marketing platform should have.

Free influencer marketing platform guide for brand marketers from Later

Inclusive Influencer Marketing Guide

Place DEI at the forefront of your influencer marketing strategy.

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Get the best social media marketing tools in one app

Create, edit, and share social media content faster with Later!