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Influencer Marketing Resources

Learn content creation tips from the experts at Later. Browse our collection of influencer marketing reports, courses, webinars, guides, videos, and worksheets.

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Bibigo

How Bibigo leveraged creators across tiers and channels to generate influencer content and drive brand affinity.

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Palermo’s Pizza

How Urban Pie & Screamin’ Sicilian leveraged Later to activate TikTok & Instagram creators for #NationalPizzaMonth.

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Sperry x PFLAG National

How Sperry & PFLAG National partnered with LGBTQ+ creators on TikTok & Instagram using Later.

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JanSport

How JanSport activated TikTok Creators using Later’s influencer marketing platform to amplify Gen-Z brand engagement.

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American Girl

How American Girl used Later’s influencer platform to promote its Cultural Celebrations Collection.

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Champs Sports

Champs Sports partnered with Later to activate athlete influencers, exceeding campaign goals on TikTok & Instagram.

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Chobani

How Chobani leveraged Later’s influencer marketing platform to partner with Twitch streamers and drive benchmark-exceeding views.

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Belk

How Belk’s student-athlete influencer program on Instagram exceeded industry benchmarks.

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COSMEDIX

How COSMEDIX leveraged Later’s influencer platform to power a complexion of content, conversation and commerce.

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Kroger Precision Marketing

How Kroger Precision Marketing scaled its influencer program to over 300 campaigns in 1 year.

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Dallas Mavericks

How the Dallas Mavericks used Later to activate influencers & engaged local community all year long.

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Clif Bar

How CLIF Bar activates influencers across use cases to influence multiple consumer touchpoints using Later.

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Totino’s

How Totino’s worked with Later to activate TikTok creators and reach Gen-Z gamers.

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MacKenzie-Childs

How Later & MacKenzie-Childs made holiday magic by pairing creator content with paid media.

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Lindt x American Greetings

How American Greetings and Lindt leveraged influencers to drive Mother’s Day sales, powered by Later.

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Beauty & Skincare Brand

How a beauty and skincare brand partnered with Later to gain audience insights from Black and Latinx creators.

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