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Guide

Everything You Need To Know About NIL Influencer Marketing

Free NIL influencer marketing guide for brand marketers

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How To Use the Guide To NIL Influencer Marketing

  • Learn about the Name, Image, Likeness (NIL) law and how it helps college athletes become influencers

  • Find out how brands can partner with college athletes for effective influencer marketing campaigns that generate strong ROI

  • Get tips for creating an effective NIL campaign

  • Discover a real success story with the NIL influencer marketing campaign by Champs that drove 3M impressions

Ready to work with college athletes but not sure where to start? Download our guide to NIL influencer marketing — for free.


Discover the Potential of NIL Influencer Marketing

College athletes can now become influencers under the Name, Image, Likeness (NIL) law.

When brands work with engaging, highly-followed college athletes, there is great potential for an influencer marketing campaign with strong ROI.

Don't know where to start with name, image, and likeness influencer marketing programs? Download the Guide to NIL Influencer Marketing for free.


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Later Team

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Later's award-winning team has a wealth of experience creating content for brands that want to stay ahead in influencer marketing and social media. Powered by Later EdgeAI, we analyze billions of creator, commerce, and culture signals to deliver insights you can trust and act on today for a better brand tomorrow.


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Learn how to leverage college athletes in influencer marketing campaigns.